Vested Finance, a California-headquartered online investment platform that enables Indian investors to invest in the US stock market, has raised USD 12 million in Series A funding. The round was led by Ayon Capital while it received support from existing investors Tenoneten, Ovo Fund, Wedbush Ventures, IPV, and Upscale.
New investors include 9Unicorns, Ankur Warikoo (ex-CEO of Groupon India), Dhruvil Sanghvi (CEO at Loginext), and Saumil Parekh (VP of Marketing at PharmEasy) have also come on board. Content creators like Akshat Shrivastava, Mukul Malik (Asset Yogi), Sharan Hedge (Finance with Sharan), Dhruv Rathee, Shashank Udupa, and others, have also invested.
Viram Shah, Co-Founder & CEO, Vested Finance said, “Today, the location where we are born determines the kind of wealth creation opportunities we get access to and that is unfair. Most of our portfolios lack global diversification. We want to enable investors across the globe to access global wealth creation opportunities in an easy and cost-effective manner.”
Shah added, “The growth that we have seen over the years is testimony to the interest of Indian investors in investing in the US markets. We want to use the funds to scale our team globally and expand our product suite to launch complementary products in the cross-border space while continuing to grow the core US investing user base.”
Rahul Pagidipati, Managing Partner, Ayon Capital said, “For Ayon, leading this new round was an easy decision. Viram and his team are committed to their mission of making diverse markets accessible to Indian investors. Moreover, they have a strong culture and have shown their ability to be creative on the strategy side and execute with discipline. Vested is an integral part of Ayon’s plan to provide a diversified suite of products for the large and growing Indian investor community to preserve and build their wealth.”