ICICI Bank on March 23 launched a co-branded credit card in partnership with Chennai Super Kinds (CSK). The card will be called Chennai Super Kinds ICICI Bank Credit card and has been has been specially designed with a range of exclusive privileges for millions of cricket fans of the iconic team, the bank said in a statement.
Four years ago, ICICI Bank had launched a co-branded credit card with Manchester United, a professional football club of England.
Sudipta Roy, Head – Unsecured Assets, ICICI Bank said, “ICICI Bank has a rich legacy of pioneering innovative, powerful and distinctive value propositions for its customers. We are delighted to collaborate with CSK to introduce a co-branded credit card, which offers the CSK fans a bouquet of exclusive privileges from the iconic team and distinct banking benefits from ICICI Bank. The card is a result of collaboration between two institutions and we expect that the CSK fans will like it.”
KS Viswanathan, CEO, Chennai Super Kings Cricket Limited said, “We are delighted to partner with ICICI Bank for the launch of a co-branded credit card. We are confident that this partnership will benefit our fans across the country and spread Yellove far and wide.”
The bank said the card offers exclusive experiences for CSK fans like joining and renewal gift of 2000 reward points that can be redeemed against CSK merchandise, complimentary tickets to CSK matches during the playing season, monthly top spenders to get memorabilia autographed by key players, exclusive meet and greet session with select players and an opportunity to attend a practice session of the team. These are subject to and available to the qualifying top spenders of the card and will be in accordance with the prevailing COVID-19 regulations set forth by the tournament’s governing body.
Other key benefits:
· 10 reward points on all retail spends on the Chennai Super Kings match days (1 reward point = Rs 0.25)
· 2 reward points on all retail spends on other days
· Complimentary access to domestic airport lounges in India
· Exclusive discounts on ticket bookings on BookMyShow and Inox
· Exclusive offers on dining through the Bank’s ‘Culinary Treats’ programme
· 1% fuel surcharge waiver on HPCL fuel pumps
